CASE STUDY

Lenovo Seize the Night

This short film featuring Lenovo’s new line of Ultrabook PC's, follows the journey of five young tech geeks as they collaborate to plan and execute a spectacular stunt. The mysterious computer passes from character to character dramatizing it’s unique features as the story progresses.

ROLE:
Concept / Creative Direction

PRESS:
Creativity-Online Feature
AdAge Feature

CREDITS:
Brian Carley (ECD), Arhom Hong (AD), Lincoln Bohem (CW)